THE VALUE CHAIN
SUPPORT ACTIVITIES
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FIRM INFRASTRUCTURE
1. General Management
2. Planning Management
3. Legal
4. Accounting
5. Planning Management
6. Finance
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COMPETITIVE ADVANTAGE
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HUMAN RESOURCES MANAGEMENT
1. Recruitment and training
2. Reward and Incentive Program
3. Quality or environment
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TECHNOLOGY DEVELOPMENT
1. Product design
2. Servicing procedure (Mudah.com)
3. Create Advertising
4. Porter Customer Services
5. E book service
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PROCUREMENT
1. Supplier
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PRIMARY ACTIVITIES
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INBOUND LOGISTICS
Warehousing or storage
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OPERATIONS
publishing and publisher services
Editing and Printing services
Translating
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OUTBOUND LOGISTIC
Distributing process
Storing and Shelving
Distributing process
Sales agents
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MARKETING AND SALES
Promotion
Book fair
Advertisement through IKIM fm
Collaborated with Bank Islam and Bank Rakyat
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SERVICES
Buying site (mudah.com)
Website company
Subscription
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Value Chain of Article of Digital Age
Value chain was based on Porter's value chain:
Step 1– Identify sub-activities for each primary activity.
Step 1– Identify sub-activities for each primary activity.
Step 2 – Identify sub-activities for each support activity.
Step 3 – Identify links.
Step 4 – Look for opportunities to increase value.
Step 3 – Identify links.
Step 4 – Look for opportunities to increase value.
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